Superburger celebrates 40 years of serving happy customers

Written By Brian Lockhart

It is one of those places that everyone in the region has been to and it's a favourite stop for travellers heading up north on Highway 10 or across Highway 9.

Superburger in Primrose is celebrating 40 years as a local institution.

The popular restaurant got its start when James Nicolaou noticed a For Sale sign in front of Andre's Buffet – a rickety wood building on the northwest corner.

James already had a history of launching and operating burger places in Toronto. He had a hunch the location would be a good place to open a new one.

Over the winter, the building was renovated and Superburger opened in June 1983. It quickly became known as a must-stop burger place, serving crinkle cut fries, home-made onion rings, and burgers charbroiled to order.

In 1985, the now well known local landmark flagpole was installed.

For years the property had a Toronto Street car on-site that served as a fun place to have your burger.

Over time, the street car fell into disrepair and was taken off site.

The site features a large park area in back.

James thought it was important to offer room for the big rig truckers, washrooms for families, and plenty of space for travellers to stretch their legs.

“We're celebrating the millions of customers who have come her over 40 years,” said James' daughter Cassandra. “We wanted to thank our community, Mulmur, Primrose, and Shelburne, a community that has grown as we have and have really supported us. We want to thank our staff, and there has been thousands over the years. Hundreds of local kids have gotten their first jobs here.”

The building underwent a major renovation and the original building was demolished in 2015 and was modernized and they still have the same great food.